All cities, large and small, compete for talent, trade, investment and tourism. Historically, the competitive identity of a city was determined primarily by its geographic factors and its ability to exploit natural advantages like climate, access to resources, ports and proximity to other centres and points of trade.

But as developed economies have shifted from a manufacturing orientation to services, physical location has become less important in determining the economic success of not only cities, but also states and countries. Today, it is increasingly quality of placethat determines where talent, capital and tourism flows.

Resonance Consultancy has undertaken Destination Assessments and created Destination Development Plans for a wide range of communities, cities and countries around the world. The European Union Place Equity Index was developed to quantify and benchmark the relative quality of place, reputation and competitive identity of one city to another by collecting data for 104 E.U. cities on 23 key factors that influence external perceptions of destinations as places to live, visit, work and play.

Most rankings are based solely on statistics or are only surveys of public opinion. The Place Equity Index uses both: key statistical measures combined with an analysis of millions of reviews by locals and visitors in social media channels such as TripAdvisor and Yelp. Rankings for each of these factors have been grouped into six categories explained in the report:


  • PLACE Perceived quality of a city’s natural and built environment
  • PRODUCT Quality of a city’s key institutions, attractions and infrastructure
  • PROGRAMMING Quality of the arts, culture and entertainment in a city
  • PEOPLE Educational attainment, immigration and diversity of a community
  • PROSPERITY Employment, income, poverty and corporate head offices
  • PROMOTION Quantity of articles, references and recommendations online

Subscribe to the Resonance Newsletter to receive your free report.

We will never share your email with anyone, see our Privacy Policy for more details. Returning subscribers can use the same email address and we'll make sure your details are up to date.

America’s Best Cities Report

The 2018 America’s Best Cities Report ranks the nation’s best large and small cities...

Read More
2018 World’s Best Cities Report

In this 2018 World’s Best Cities Report, Resonance ranked the world’s best cities with...

Read More
2018 Future of Millennial Travel Report

The 2018 Future of Millennial Travel Report is your blueprint for the next decade...

Read More
U.S. Tourism Quality Index

What really makes one destination ‘better’ than another? We all have opinions based on...

Read More