South Africa Tourism Development Strategy

South Africa Travel & Tourism Master Plan / Policy / Strategy Report with Tourism Satellite Account and Forecast

Following the lifting of sanctions against South Africa, a number of Western travel and tourism companies sought information on the potential for tourism and business travel development, and potential obstacles to expanding and growing their business. The South African government also sought research to assist in its efforts to attract direct foreign investment into the nation’s travel and tourism industry. This report created by Resonance executive vice president Richard Cutting-Miller contained economic projections for the growth of travel and tourism in South Africa, and a series of policy recommendations to maximize its potential for economic development and job creation. The report was commissioned by the South Africa Ministry of Tourism and World Travel & Tourism Council.

Areas of Practice:

Forecasting
Research
Strategy

Services:

Development and Analysis of Tourism Satellite Account and Forecasts
Secondary Research
Stakeholder Engagement
Strategy and Master Plan Recommendations
Tourism Policy
Tourism Policy Analysis

Client:

South Africa Ministry of Tourism and World Travel & Tourism Council

Location:

South Africa

Year:

2000