Team | Resonance
Our Team

Meet the smarts and passion shaping better futures for places.

Chris Fair

President & CEO

As Resonance’s President, Chris leads a global team in destination placemaking, branding, and marketing. Proficient in trend analysis, visioning, and city planning, he created the World’s Best Cities rankings for over 400 cities in 2016. A respected speaker on tourism, real estate, and urban development, he has also chaired the Urban Land Institute’s Travel Experience & Trends Council and teaches Placemaking at New York University.

Dianna Carr

Vice President, Storytelling

For nearly thirty years, Dianna has excelled as a storyteller across various platforms, including print, television, and radio. Dianna’s writing talents have taken her from the intricacies of major urban centers to the pleasures of resort life. Her expertise lies in crafting language that sets places apart, engages diverse audiences, and motivates a broad spectrum of participants and stakeholders.

Jeremie Feinblatt

Vice President, Strategy

Jeremie is a global expert in destination strategy and branding with over 20 years of agency and institutional experience in strategy, consulting, and entrepreneurial roles. At Resonance, Jeremie launched and spearheaded WRLDCTY, our global forum for urban innovation, and currently leads our destination strategy practice around the world. 

Tom Gierasimczuk

Vice President, Communication

Our Vice President of Communications is a lauded and award-winning journalist and distinguished marketer. He spearheads thought-provoking content initiatives aimed at propelling new business, maintaining client loyalty, fostering audience interaction, and amplifying brand influence. Under his leadership, Resonance’s exclusive ‘Best Cities’ reports have achieved even greater heights.

Steven Pedigo

Vice President, Economic Development

As Vice President of Economic Development at Resonance, Steven is an authority in economic development research and strategy, as well as marketing and place branding. His expertise has extended to providing counsel to a wide array of entities, including cities, universities, real estate developers, non-profit organizations, Fortune 500 companies, and prominent media establishments across the global landscape.

Dominic Prevost

Group Creative Director

With a multidisciplinary approach backed by nearly two decades of experience, Dominic strives to constantly elevate the creative process, shaping brand strategy, driving innovation, and leading a world-class creative team to deliver top-tier concepts and execution.

Vicki Fair

Director, Finance & Administration

Vicki’s professional journey spans over 25 years, during which she has undertaken  roles in marketing and account direction. At Resonance, she assumes responsibility for overseeing billing and financial records for the firm New York, Vancouver and Singapore. Her combination of financial expertise, strategic insight and disciplined approach enhances her contributions to the team’s financial management endeavors.

Simona Forbes

Director, Client Services

With two decades of experience in brand strategy, design, and perception-changing campaigns, Simona is as an expert in the details of a project as she is thinking about the big-picture strategy.  At Resonance, Simona manages the Account Service team and provides strategic direction for various brand strategy workshops and brand platform development.

Nur Asri


With a decade of experience in real estate strategy and community economic development, Nur brings vital skills in real estate market analysis, policy research, and strategic placemaking to Resonance, leading placemaking and destination management strategies for Houston Theater District, Downtown Calgary and Pittsburgh.

Rose Mwipiko

Senior Research Analyst 

Rose is a Senior Research Analyst with seven years of expertise in public health, geography and environmental science. She has expertise in GIS, measure and insight generation, data analysis and visualization. Previously, she held numerous senior governmental roles in New Zealand, at the Ministry for Children and the Health Quality and Safety Commission. Her research to date has explored the relationship between natural landscapes and the built environment, Indigenous identity and culture, and adolescent health.

Tim Hasid

Director, Destination Strategy

As Director of Destination Strategy, Tim makes invaluable contributions to strategic planning, placemaking, and place branding. His expertise lies in distilling profound data insights from the noise to reveal essential signals and furnishing organizations with actionable behavioral insights from target markets. The result for clients: more certainty in the planning process.

Kyla Egan

Destination Consultant

Kyla comes to Resonance from a long and varied international background in sustainable tourism. Prior to Resonance, she was Director of Sustainability at 4VI (formerly Tourism Vancouver Island); there, she designed a destination carbon audit and climate action plan for the Vancouver Island Region that became a UNWTO case study; and created 4VI’s destination stewardship portfolio, which won the 2023 TIAC award for sustainability.

Jordan Cooley


Jordan is a Consultant Associate in economic and community development and holds a Master’s Degree in Public Affairs from The University of Texas at Austin. In her work, she looks for the connection between hard economic data and the experiences of residents and stakeholders. The goal: build human-centered strategies that build resiliency and prosperity where it’s needed most. Jordan works with the Resonance team in Austin, Texas.

Bill Ellis

Director, Digital

Bill consistently delivers compelling digital products, spanning websites to CRM solutions and intricate systems, catering to the diverse needs of clients. He is the mind behind the recent platform, a fusion of data science and elegant user experience.

Lauren Reinhart

Account Director

Lauren has a decade of experience in building relationships with clients and stewarding accounts in both Canada and Australia. She has led key mandates on Destination Ontario work, as well as national and international retail, automotive, software, alcohol, financial services and telecommunications accounts. She manages communications with stakeholders and holds tight to both budgets and timelines with a firm and friendly hand. Lauren has a Bachelor of Commerce in Marketing from Dalhousie, and was most recently Account Director at FCB Canada.

Ekeme Afia

Research Analyst

Driven by her affection for data and fervor for storytelling, Ekeme has cultivated years of experience in deciphering intricate data to extract insights that shape strategic trajectories, both within the private and public sectors. Her expertise centers on market research and economic development.

Shannon Duffy

Account Manager

An avid urban enthusiast with experience in marketing, equitable development and market research, Shannon brings to Resonance a passion for understanding how community and policy affect community engagement. Shannon manages and strategizes Resonance’s key projects on the East Coast.

Rhiannon Morris

Business Manager

Rhiannon is an accomplished professional known for her strong commitment and attention to detail. As Business Manager, she excels in efficiently managing both internal and external processes, optimizing resources for the entire organization. She has successfully introduced diverse project management systems, enhancing productivity by streamlining workflows, and played a key part in creating comprehensive company procedure documents, serving as crucial guidelines for employees, both current and new.

Anthony Hore

Associate Creative Director

With over a decade of experience, Anthony is a creative thought leader who enjoys translating brand strategy into compelling design solutions. As the Associate Creative Director at Resonance, he has led, directed and had a deep impact on the visual narrative of the firm’s work.

Kelsey McDonald

Graphic Designer

Kelsey’s curiosity in visual storytelling helps her channel the potential of design to captivate, empower, and engage audiences authentically. Her focus is on crafting purpose-driven brands that hold the potential to instigate positive transformations


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