Four Seasons Anguilla

The announcement of the first Four Seasons Resort and Private Residences in the Caribbean in 25 years created excitement and raised expectations throughout the region. Broker IMI Worldwide Properties engaged Resonance to see the rebranded property through the lens of the world’s most respected luxury hospitality flag – and to introduce it in every medium to an audience of Four Seasons loyalists, to Caribbean enthusiasts and to prospective purchasers on the U.S. Eastern seaboard, in Europe and beyond.

Areas of Practice:

Branding
Consumer Research
Marketing Strategy

Services:

Development Strategy
Marketing Strategy
Naming and Branding

Client:

IMI Worldwide Properties

Location:

Anguilla

Year:

2015 - present

Four Seasons Los Cabos at Costa Palmas

Costa Palmas is a thousand-acre resort on the tranquil and swimmable Sea of Cortés near Cabo. Resonance was engaged...

Read More

Viceroy Bocas del Toro

Viceroy is a hospitality flag that boldly goes in everything it does, from interior design to choice of destinations....

Read More

Kukui‘ula

Kukui‘ula is a multi-billion dollar club community on 1,000 acres of a former sugar cane plantation on the south...

Read More

Raffles Hotels and Residences

Raffles is an award-winning international luxury hotel company with a history dating back to 1887. When Fairmont and Raffles...

Read More