The announcement of the first Four Seasons Resort and Private Residences in the Caribbean in 25 years created excitement and raised expectations throughout the region. Broker IMI Worldwide Properties engaged Resonance to see the rebranded property through the lens of the world’s most respected luxury hospitality flag – and to introduce it in every medium to an audience of Four Seasons loyalists, to Caribbean enthusiasts and to prospective purchasers on the U.S. Eastern seaboard, in Europe and beyond.
Naming and Branding
IMI Worldwide Properties
2015 - present
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